Curl Definition Ingredients


We only use the freshest, organic ingredients to make the most effective, sustainable and powerful hair care products that are best suited to your hair.
Learn more about them and their benefits here.
Custom Blend Shampoo + Conditioner
Choose your own base, active ingredients and scent to make your perfect custom blend 250ml shampoo and conditioner. Delivered straight to your door every month this is the perfect solution to your hair goals. For a refreshing wash you can choose a clarifying gel shampoo or for drier hair types choose a conditioning cream shampoo. Choose either a light weight or thick consistency for your conditioner.
£
45
£
60

The Curl Definition Formula

Derived from the Comfrey plant and can treat or prevent a dry and itchy scalp by conditioning and nourishing the scalp. Allantoin also helps improve the softness, curl definition and elasticity of hair.
This is derived from chicory and is a prebiotic. It protects and helps relieve a dry itchy flaky scalp.
This is a powerful moisturiser that is twice as effective as Glycerine. It reduces tangles while combing and frizz. It works well on damaged and chemically treated hair.
Allantoin
Inulin
Honey Moisturiser
Caffeine
This helps promote hair growth new hair growth and fights hair loss by targeting a hormone called DHT. It increases blood flow to the scalp and adds shine and improves curl definition.
Betaine
Betaine is a moisturising and conditioning ingredient. It is an anti-static ingredient that calms frizz and reduces tangles.
Avocado Oil
This rich oil is high in oleic acid and monounsaturated fats. It penetrates the hair shaft to moisturise and strengthens your hair. These fats also help to prevent breakage and fights hair loss.
This botanical ingredient is great for your hair and scalp. It helps to repair dead skin cells on the scalp and it promotes hair growth, prevents itching on the scalp, reduces dandruff and conditions your hair.
Lavender Essential Oil
Lime Essential Oil
This can also help to promote the health of your hair, making it more luscious and smooth. It can also help to treat scalp issues like dandruff. Overall, lime oil can greatly help improve the life of your hair as it makes them more radiant and glowing!
Keratin
This is derived from Wheat, Soy and Corn which gives hair its structure. It improves hair elasticity and prevents breakage. It also adds shine and helps damaged hair.
Peppermint Hydrosol
This is a stimulating water that helps to increase blood flow to the scalp and promotes growth. It can also help to enhance curl definition and can soothe and condition the scalp.

Best Ingredients for

Curl Definition

If you choose a new base ingredient, it will replace the existing base hydrosol in the formula.
Peppermint Hydrosol
This is a stimulating water that helps to increase blood flow to the scalp and promotes growth. It can also help to enhance curl definition and can soothe and condition the scalp.
Rose Hydrosol
This is a soothing water that has anti inflammatory components that can help with enhancing your natural curl pattern, calming frizz and soothing your scalp.
Active Ingredients
Our hair needs different things for different reasons. Some of us need more hydration, moisture, humectants or protein. You can give your hair exactly what it needs with the active ingredients.
Botanical Extracts and Oils
The two active ingredients you choose will be added to the formula.
Allantoin
This natural ingredient is derived from the Comfrey plant and can treat or prevent a dry and itchy scalp by conditioning and nourishing the scalp. Allantoin also helps improve the softness, curl definition and elasticity of hair.
Argan Oil
This oil is high in antioxidants, essential fatty acids, and vitamin E. It helps to hydrate and soften your hair while increasing your hair's elasticity and restoring shine. It is perfect for dry frizzy hair.
Babassu Oil
This oil is similar to coconut oil and is perfect for low porosity hair. The oil is high in Lauric acid and helps to regenerate hair growth and regulates processes in the scalp. It helps to detangle hair and softens hair while combing.
Caffiene
This helps promote hair growth new hair growth and fights hair loss by targeting a hormone called DHT. It increases blood flow to the scalp and adds shine and improves curl definition.
Honey Moisturiser
This is a powerful moisturiser that is twice as effective as Glycerine. It reduces tangles while combing and frizz. It works well on damaged and chemically treated hair.
Green Tea Extract
This botanical extract is rich in catechins, which helps to reduce hair loss. It combats split ends and promotes hair strength and growth. It also helps to fight dandruff.
Jojoba Oil
This oil is rich in vitamin C, B vitamins, vitamin E, copper, and zinc. As the oil moisturises the hair follicle, it helps to strengthen hair, prevent hair loss and promote hair thickness.
Olive Oil
This oil is excellent for treating dry and damaged hair and dry irritated scalps. It has amazing softening and protecting powers and works well to restore dry itchy scalps.
Phyto-Keratin
This protein is found naturally in hair strands. This is derived from Wheat, Soy and Corn which gives hair its structure. It improves hair elasticity and prevents breakage. It also adds shine and helps damaged hair.
Panthenol
This moisturiser is good for sensitive scalps and hair. It helps hair growth and makes hair tangle free and easier to comb without weighing it down.
Scents
Our products are scented with 100% pure Essential Oils which not only smell great but can have amazing benefits for your hair and scalp.
Essential Oils
If you choose a new essential oil, it will replace the existing base essential oil in the formula.
Lavender Essential Oil
This botanical ingredient is great for your hair and scalp. It helps to repair dead skin cells on the scalp and it promotes hair growth, prevents itching on the scalp, reduces dandruff and conditions your hair.
Lime Essential Oil
This can also help to promote the health of your hair, making it more luscious and smooth. It can also help to treat scalp issues like dandruff. Overall, lime oil can greatly help improve the life of your hair as it makes them more radiant and glowing!
Sweet Orange Essential Oil
This oil is both antiseptic and anti-inflammatory, which makes it perfect for those prone to dandruff and other scalp issues. It is also an excellent moisturiser for brittle hair. It infuses vitamin C into the hair, which is essential for growth.

Ingredients We Don't Use
What goes into your hair care can impact your health, which is why keeping toxic ingredients out of our formulas is a top priority for us.
  • Sulfates
  • Silicones
  • Fragrance
  • Mineral Oil
  • Petrolatum
  • Parabens
  • Formaldehyde
  • Imidazolidinyl Urea
  • Quaternium-15
  • Methylisothiazolinone
  • Methylchloroisothiazolinone
  • Triclosan
  • Triclocarban
  • BHA
  • BHT
  • Benzalkylmonium Chloride
  • Sulfites
  • EDTA
  • Ethanolamines
  • Phthalate
  • Cocamide MEA
  • Cocamide DEA
  • Nanoparticules
  • Talc
  • Benzophenone
  • Ethylhexylmethoxycinnamate
  • Dairy Derivatives
  • Lanolin
  • Methoxyethanol
  • Butoxyethanol
Customise Your Products
If you like some of the ingredients that you see above, make sure you include them inside of your hair products.
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